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The Official NASCAR Preview and Press Guide was designed with longevity in mind. With season-long event and TV schedules, stats, previews, and team profiles, the Press Guide serves as a season-long reference guide that our readers tell us they refer to 7.2 times each month. It is the NUMBER ONE preseason NASCAR publication.
Today's corporations are clamoring to use NASCAR media outlets as a platform to increase brand awareness and consumption. There is NO BETTER and MORE COST EFFECTIVE opportunity to reach the NASCAR fan base than to advertise with The Official NASCAR Preview and Press Guide. In fact, the Press Guide is the only official preseason magazine reaching every licensed nascar member and the core of the consumer fan base. Pass-along readership is well over 15 readers per copy making your investment one of the best in all of motorsports!
91% - Percentage of UMI readers who purchase NASCAR related brands.
83% - Percentage of UMI readers who purchase NASCAR related brands by mail order or internet site.
99% - Percentage of UMI readers that will purchase the Press Guide again.
81% - Percentage of UMI readers that keep the Press Guide as a collector's item.
For more information about advertising opportunities, please contact:
Advertising Account Executive
Paul Kaperonis - Direct Line 1-800-357-8535
Fax: 704-374-0729
E-mail:
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UMI Publications
Order by Phone
1-800-747-9287
For advertising specifications, please visit:
www.umiads.com |
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